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Automation / 02

Lead Qualification Automation

Scores and routes inbound leads automatically, enrolling lower-priority leads into nurture.

Role
AI Software Engineer
Stack
n8nOpenAICRM API

Capabilities

  • Enriches incoming leads with company and contact data
  • Scores lead quality and intent with AI
  • Routes qualified leads directly into the CRM
  • Enrolls lower-scoring leads into an automated nurture sequence

The Workflow

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Mini Map

How It Works

  1. 01

    Capture

  2. 02

    Enrich

  3. 03

    Score

  4. 04

    Route

Input

A webhook fires whenever a new lead is captured from a form or landing page.

Processing

The lead is enriched with additional data, then scored by an AI agent for quality and intent.

Output

Qualified leads are created in the CRM; the rest are enrolled in an email nurture sequence.